How to Choose an ETF (2024)

Exchange-traded funds (ETFs) were launched in 1993 with the first U.S. fund, Standard & Poor's Depositary Receipts, better known as spiders (SPDRs). This first ETF tracked the S&P 500 and its popularity with investors led to the introduction of ETFs based on other indexes, such as the Dow Jones Industrial Average and the Nasdaq 100.

Key Takeaways

  • Exchange-traded funds (ETFs) were launched in 1993.
  • Investing in ETFs can be a low-cost strategy to build an optimal portfolio.
  • Several tools help investors find the right ETFs based on cost, asset class, or index.

Investing in ETFs

As of Nov. 2023, over 3,000 ETFs were listed on U.S. exchanges with combined assets exceeding $7.6 trillion. ETFs range from traditional index ETFs based on U.S. and international equity indexes and subindexes, and others that track benchmark indices in bonds, commodities, and futures.

There are ETFs based on investing style and those that focus on market capitalization. Leveraged ETFs provide returns or losses based on the underlying index's movements, as well as inverse ETFs that rise when the market falls and vice-versa.

Investors can narrow their choices using an asset screener typically available on brokerage trading platforms for free or through subscription-based services.

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ETF Examples

Funds that track the S&P 500 index include SPDR (SPY), Vanguard S&P 500 ETF, or iShares S&P 500 ETF. Some ETF issuers have developed products with a specific focus. The Range Cancer Therapeutics ETF (CNCR) tracks the Range Cancer Therapeutics Index and invests in stocks that focus on the research and development of drugs and technology to fightcancer using immunotherapy.

ETFs based on new investment trends include the Robotics & Artificial Intelligence ETF (BOTZ) or the Drone Economy Strategy ETF (IFLY). The Obesity ETF invests in companies developing ways to fight obesity and related diseases.

In Jan. 2024, the Securities and Exchange Commission (SEC) approved eleven new spot bitcoin ETFs listed on the NYSE Arca, Cboe BZX, and Nasdaq exchanges.

How to Choose an ETF

Given the number of ETF choices that investors have, it's important to consider the following factors:

  • Level of Assets: An ETF should have a minimum level of assets, with a common threshold being at least $10 million. An ETF with assets below this threshold is likely to have a limited degree of investor interest, which translates into poor liquidity and wide spreads.
  • Trading Activity: Trading volume is an excellent indicator of liquidity, regardless of the asset class. Generally speaking, the higher the trading volume for an ETF, the more liquid it is likely to be and the tighter the bid-ask spread.
  • Underlying Index or Asset: Consider the underlying index or asset class on which the ETF is based. From the point of view of diversification, it may be preferable to invest in an ETF that is based on a broad, widely followed index.
  • Tracking Error: While most ETFs track their underlying indexes closely, some do not track them as closely as they should. An ETF with minimal tracking error is preferable to one with a greater degree of error.
  • Market Position: The first ETF issuer for a particular sector often garners the lion's share of assets before others jump in. It is prudent to avoid ETFs that are imitations of an original idea.

When Do ETF Investors Pay Taxes?

When the ETF shares are sold and if the ETF was held in a taxable account, the investor will owe taxes on any capital gains.

What Is a Bid-Ask Spread?

A bid-ask spread is the difference between the highest price that a buyer is willing to pay for an asset and the lowest price that a seller is willing to accept.

What Happens During ETF Liquidation?

The ETF issuer will notify investors when the ETF will stop trading. The investor has to decide on the best course of action to protect the investment and determine whether to sell the ETF shares before the "stop trading" date or hold on to the ETF shares until liquidation.

The Bottom Line

When selecting an ETF, investors should consider factors such as its level of assets, trading volume, and underlying index. In the event that an ETF is to be liquidated, an investor has to decide whether to sell the ETF shares before it stops trading or wait until the liquidation process is completed, with due consideration given to the tax aspects of the ETF sale.

The comments, opinions, and analyses expressed herein are for informational purposes only and should not be considered individual investment advice or recommendations to invest in any security or adopt any investment strategy. Though we believe the information provided herein is reliable, we do not warrant its accuracy or completeness. The views and strategies described in our content may not be suitable for all investors. Because market and economic conditions are subject to rapid change, all comments, opinions, and analyses contained within our content are rendered as of the date of the posting and may change without notice. The material is not intended as a complete analysis of every material fact regarding any country, region, market, industry, investment, or strategy.

How to Choose an ETF (2024)

FAQs

How to Choose an ETF? ›

Before purchasing an ETF there are five factors to take into account 1) performance of the ETF 2) the underlying index of the ETF 3) the ETF's structure 4) when and how to trade the ETF and 5) the total cost of the ETF.

What should I consider in an ETF? ›

Ultimately, investors choosing an ETF need to ask 3 questions: What exposure does this ETF have? How well does the ETF deliver this exposure? And how efficiently can I access the ETF? Look at the ETF's underlying index (benchmark) to determine the exposure you're getting.

How many ETFs should I own as a beginner? ›

Experts agree that for most personal investors, a portfolio comprising 5 to 10 ETFs is perfect in terms of diversification.

How to judge ETFs? ›

The two ways to see how closely an ETF matches the index performance are 'tracking error' and 'tracking difference'. Tracking difference addresses how closely the ETF tracks the index returns, while tracking error reflects how consistent over time the tracking quality is.

What is the downside to an ETF? ›

For instance, some ETFs may come with fees, others might stray from the value of the underlying asset, ETFs are not always optimized for taxes, and of course — like any investment — ETFs also come with risk.

How to choose ETFs for beginners? ›

Before purchasing an ETF there are five factors to take into account 1) performance of the ETF 2) the underlying index of the ETF 3) the ETF's structure 4) when and how to trade the ETF and 5) the total cost of the ETF.

Is Vanguard or Fidelity better for ETFs? ›

Both Fidelity and Vanguard have a wide variety of low-cost mutual funds and ETFs. If you're simply looking at the options offered by each firm, Fidelity has more options available.

What is the safest ETF to buy? ›

Broad-market funds are one of the safest types of ETF. With the right strategy, you could potentially earn hundreds of thousands of dollars or more.

How many ETFs should I have in my portfolio? ›

Generally speaking, fewer than 10 ETFs are likely enough to diversify your portfolio, but this will vary depending on your financial goals, ranging from retirement savings to income generation. When building a portfolio of ETFs, it is crucial to consider your investment strategy, objectives, and risk tolerance.

Is it OK to just buy one ETF? ›

The one time it's okay to choose a single investment

You wouldn't ever want to load up your portfolio with a single stock. But if you're buying S&P 500 ETFs, this is the one scenario where you might get away with only owning a single investment. That's because your investment gives you access to the broad stock market.

How many S&P 500 ETFs should I own? ›

SPY, VOO and IVV are among the most popular S&P 500 ETFs. These three S&P 500 ETFs are quite similar, but may sometimes diverge in terms of costs or daily returns. Investors generally only need one S&P 500 ETF.

How long should you hold an ETF? ›

Holding an ETF for longer than a year may get you a more favorable capital gains tax rate when you sell your investment.

How to know if an ETF is doing well? ›

Since the job of most ETFs is to track an index, we can assess an ETF's efficiency by weighing the fee rate the fund charges against how well it “tracks”—or replicates the performance of—its index. ETFs that charge low fees and track their indexes tightly are highly efficient and do their job well.

Should I put my money in ETFs? ›

If you're looking for an easy solution to investing, ETFs can be an excellent choice. ETFs typically offer a diversified allocation to whatever you're investing in (stocks, bonds or both). You want to beat most investors, even the pros, with little effort.

How do advisors get paid on ETFs? ›

Financial advisors get paid one of 2 ways for their professional expertise: by commission or by an annual percentage of your entire portfolio, usually between 0.5% and 2%, in the same way you pay an annual percentage of your fund assets to the fund manager.

What should my ETF portfolio look like? ›

Diversification: A well-diversified portfolio should include ETFs that cover different asset classes (stocks, bonds, commodities, etc.), sectors, industries, and geographical regions. This spreads risk and reduces the impact of any single investment on the overall performance.

How do you know if an ETF is doing well? ›

Since the job of most ETFs is to track an index, we can assess an ETF's efficiency by weighing the fee rate the fund charges against how well it “tracks”—or replicates the performance of—its index. ETFs that charge low fees and track their indexes tightly are highly efficient and do their job well.

Is it smart to just invest in ETFs? ›

If you're looking for an easy solution to investing, ETFs can be an excellent choice. ETFs typically offer a diversified allocation to whatever you're investing in (stocks, bonds or both). You want to beat most investors, even the pros, with little effort.

Should beginners buy ETFs? ›

Exchange-traded funds (ETFs) are ideal for beginning investors due to their many benefits, which include low expense ratios, instant diversification, and a multitude of investment choices. Unlike some mutual funds, they also tend to have low investing thresholds, so you don't have to be ultra-rich to get started.

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